Know About Us
Onushshar is a sustainable fashion brand based out of Kolkata, founded by fashion designer Zona Bera in 2018.
‘Onushshar’, in the Bengali script, is a diacritic, written as a circle above a slanted line. It is always written directly adjacent to the preceding consonant causing a difference in the pronunciation of the word.
We, at Onushshar, create wearable fashion pieces inspired by various aspects of ‘Self-Actualization’, trying to cause a difference in the meaning of human existence in a positive way.
Using hand embroideries on handloom fabrics, following a zero-waste manufacturing system, Onushshar narrates the untold stories of ‘Self-Actualization’ through textile art in the form of eco-friendly fashion.
Onushshar celebrates the art of creating different surface designs on handloom textiles and portrays their beauty through its unique, handcrafted apparel and accessories.
At Onushshar, we seek to make elegant, versatile and artistically excelling pieces for the women who want to flaunt fashion with modern aesthetics mixed with ethnic crafting techniques.